“No legs - no cartoons”, or How a business refuses to serve 40 million potential customers
Weak, old, and not sufficiently dexterous could not only bring no benefit to the relatives, but they became a burden and a threat. A good solution to the problem was…

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Digitalization or death: how Russian retailers fit into the new realities of trade
Venera Shaydullina talks about the digitalization trends of electronic and offline trading, cites the 5 most promising technologies that will have a strong impact on e-commerce in the near future,…

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Marketer: instructions for use
The author has been working in the field of marketing for more than a decade. The period has come that is associated with the lack of widespread dissemination of information…

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How I sold cookies to the Russian Army, kindergartens and large chain stores

An entrepreneur from Khabarovsk bought a tiny cookie production line. I found a recipe, put together a team and cheerfully got down to business. And after a couple of months I realized that enthusiasm alone is not enough – nobody buys cookies. Stanislav Matushevich tells how he got involved in this business, traveled around the city and the surrounding villages, studded dozens of thresholds and brought the manufacturer an agreement with a large million-dollar network. Continue reading

“Business parasites”, or How not to kill a business system

The age of the parasite in nature, as a rule, is short-lived. It is introduced into the body, devours it, poisons with its bowel movements, enters into a confrontation with the immune system. He has no individual task to live happily ever after. All he needs is to leave as many offspring as possible to preserve his biological species. Unlike the symbiont, he does not care about his carrier. He is killing him. Continue reading

Prospects for Russian business in 2019: entrepreneur opinion
Entrepreneur Denis Martynov shares forecasts of the development of business trends in 2019: which market sector will grow more actively than the rest, which will be stable; explains what changes…

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How can an entrepreneur reduce land tax
Mikhail Parishioner talks about contesting the cadastral value of the land as a way to optimize land tax payments and explains how this process is going on, what are the…

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Who should be afraid of a field tax audit: 10 reasons for fear
Natalya Goryachaya talks about the main fears and fears of Russian businessmen related to field tax audits, and explains to whom and under what actions it is worth worrying, and…

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How to prepare for the GIT test according to the new rules: what you need to know and what to pay attention to
Irina Plotnikova talks in detail about inspections of state labor inspectorates (GIT) of employers, describes the innovations that must be paid attention to when preparing for the visit of inspectors…

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