OKR in the company, or Two tools to advance towards ambitious goals
Natalya Gulchevskaya talks about two tools within the company's management system for key results and goals (OKR) - visualization, progress meetings; shares personal experience of its implementation At the first…

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How a novice entrepreneur competes with business giants
Quite often you can hear the opinion that if, next to a small store, a hypermarket opens, for example, the store will close very soon. Such an opinion, as a…

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How I sold cookies to the Russian Army, kindergartens and large chain stores
An entrepreneur from Khabarovsk bought a tiny cookie production line. I found a recipe, put together a team and cheerfully got down to business. And after a couple of months…

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“Business parasites”, or How not to kill a business system

The age of the parasite in nature, as a rule, is short-lived. It is introduced into the body, devours it, poisons with its bowel movements, enters into a confrontation with the immune system. He has no individual task to live happily ever after. All he needs is to leave as many offspring as possible to preserve his biological species. Unlike the symbiont, he does not care about his carrier. He is killing him. Continue reading

Divide and conquer: 4 tips for working with a client in the service business
It happens that a client has worked with you for many years, became a friend and brother, and then turned around and went to competitors. And then another, and more.…

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Seven "mortal sins" of the leader, or How not to sin the big boss
20% of the company's success depends on employees and 80% on the leader. The management style can be different, as well as the tasks of the business itself. But in…

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“No legs - no cartoons”, or How a business refuses to serve 40 million potential customers
Weak, old, and not sufficiently dexterous could not only bring no benefit to the relatives, but they became a burden and a threat. A good solution to the problem was…

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“Give Mark money!”, Or How Facebook's Appetites Have Changed
First ad Mark Zuckerberg has repeatedly emphasized that he did not create Facebook for money. However, the monetization of the project began quite quickly. Already in the year of foundation…

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