“Give Mark money!”, Or How Facebook's Appetites Have Changed
First ad Mark Zuckerberg has repeatedly emphasized that he did not create Facebook for money. However, the monetization of the project began quite quickly. Already in the year of foundation…

Continue reading →

Digitalization or death: how Russian retailers fit into the new realities of trade
Venera Shaydullina talks about the digitalization trends of electronic and offline trading, cites the 5 most promising technologies that will have a strong impact on e-commerce in the near future,…

Continue reading →

Divide and conquer: 4 tips for working with a client in the service business
It happens that a client has worked with you for many years, became a friend and brother, and then turned around and went to competitors. And then another, and more.…

Continue reading →

industries

How to successfully participate in tenders: 5 rules for entrepreneurs

If you have decided, following the current trend today, to expand the market for products you supply or work performed and services provided through participation in tender procedures, then you need to know some important nuances that will help you act more efficiently and avoid stupid, and sometimes – fatal errors. Continue reading

How to increase profit per employee up to 59%
Statistics show that in most domestic companies only 25% of the efforts of employees bring results, and the remaining 75% are useless. How to increase labor productivity in your company…

...

OKR in the company, or Two tools to advance towards ambitious goals
Natalya Gulchevskaya talks about two tools within the company's management system for key results and goals (OKR) - visualization, progress meetings; shares personal experience of its implementation At the first…

...

Transferring an employee to self-employed: opportunities and risks
In 2019, a new tax regime appeared in Russia - a tax on professional income. This regime is established by the Federal Law of November 27, 2018 No. 422-ФЗ "On…

...

Loopholes in the legislation on the dismissal of maternity
In accordance with the current Labor Code of the Russian Federation, the dismissal of a pregnant employee on maternity leave or the mother before her child reaches the age of…

...