Digitalization or death: how Russian retailers fit into the new realities of trade
Venera Shaydullina talks about the digitalization trends of electronic and offline trading, cites the 5 most promising technologies that will have a strong impact on e-commerce in the near future,…

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Comparison of direct and reverse franchises: which is more profitable?
Evgeni Dobrinin compares two types of franchises - direct and reverse, lists the advantages and disadvantages of each option and explains which one is more convenient and profitable to work…

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“The tail steers a dog”, or Three stories of real business
Svetlana Emelyanova, managing partner of STEP Consulting, shares three stories from business practice that describe the resistance of the company's employees to useful changes and innovations, and explains how to…

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candidate

How to get a valuable employee

Nadezhda Zhivora explains how to attract an effective employee from another company to her: how to identify the “pain points” of a professional, how to formulate the benefits and prospects of a new job and why it is important to be honest with a potential employee
From time to time, in every company, especially in a rapidly developing company, there is a need for new specialists. But finding “fresh blood” is only half the battle. Continue reading

Risks of transferring employees to individual entrepreneurs and self-employed

We talk about the main risks for an employer company that transfers its employees to self-employed and self-employed, and explain how to protect yourself from possible penalties from the tax authorities
Interaction with an individual entrepreneur on the basis of a civil law nature from a tax point of view for an employer can be significantly more profitable than hiring an employee under an employment contract. Continue reading

How I sold cookies to the Russian Army, kindergartens and large chain stores
An entrepreneur from Khabarovsk bought a tiny cookie production line. I found a recipe, put together a team and cheerfully got down to business. And after a couple of months…

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How to make a superhero out of a worker
Konstantin Lashkevich talks about how to create favorable conditions in the company for professional growth of employees, lists the methods that can be used - from setting global goals to…

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How a novice entrepreneur competes with business giants
Quite often you can hear the opinion that if, next to a small store, a hypermarket opens, for example, the store will close very soon. Such an opinion, as a…

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Can a business slip away from inspections and become “untouchable”?
We already wrote that on the website of the General Prosecutor's Office of the Russian Federation, as well as on the website of the Prosecutor's Office of St. Petersburg, a…

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