Monthly Archives: March 2017
How to get a government order without a “shaggy hand”
One of the main reasons stopping entrepreneurs from participating in government tenders is the widespread belief that it is impossible to win a government order without a pullback.
It is not difficult to distinguish purchases in which they are not waiting for you. It is enough to pay attention, for example, to the following provisions of the procurement documentation: Continue reading
How to make money on hype: 5 “not”
The ability to catch a hype wave has become a trump card in the struggle of brands for the attention of the audience. High-hype advertising is distributed on a viral basis, allowing you to achieve huge coverage without increasing your budget. However, not all attempts to integrate into a popular context are successful. In fact, in order to “shoot”, an advertising campaign must be built on five “not.” Continue reading