What is profitable for small businesses

Marketer: instructions for use
The author has been working in the field of marketing for more than a decade. The period has come that is associated with the lack of widespread dissemination of information…

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Divide and conquer: 4 tips for working with a client in the service business
It happens that a client has worked with you for many years, became a friend and brother, and then turned around and went to competitors. And then another, and more.…

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Where does the cash gap come from and how to survive it
Irina Narchemashvili describes in detail situations in which a company falls into a cash gap and explains how to avoid this. Meet Vanya. He has an online store + showroom…

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How to make money on hype: 5 “not”

The ability to catch a hype wave has become a trump card in the struggle of brands for the attention of the audience. High-hype advertising is distributed on a viral basis, allowing you to achieve huge coverage without increasing your budget. However, not all attempts to integrate into a popular context are successful. In fact, in order to “shoot”, an advertising campaign must be built on five “not.” Continue reading

Employees are “muddled”, or How to develop responsibility among subordinates

Recently, managers have been complaining about their staff:
the staff makes a lot of mistakes;
employees do not think about the consequences of their actions;
Workers perform tasks without preparation / at random;
employees do not want to delve into the gist of the matter.
We summarize: “Their employees are“ muddled ”. Continue reading

Can a business slip away from inspections and become “untouchable”?

We already wrote that on the website of the General Prosecutor’s Office of the Russian Federation, as well as on the website of the Prosecutor’s Office of St. Petersburg, a consolidated (interactive) plan of inspections of legal entities is posted.

We strongly recommend that you look into the list of “lucky ones” and arm yourself with information regarding your company. Continue reading

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Loopholes in the legislation on the dismissal of maternity
In accordance with the current Labor Code of the Russian Federation, the dismissal of a pregnant employee on maternity leave or the mother before her child reaches the age of…

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Avoiding Court, or Mediation for Business
Ekaterina Shvets talks about the alternative possibility of dispute resolution with the participation of a mediator - the mediation procedure, lists the positive and negative sides of this method of…

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Who should be afraid of a field tax audit: 10 reasons for fear
Natalya Goryachaya talks about the main fears and fears of Russian businessmen related to field tax audits, and explains to whom and under what actions it is worth worrying, and…

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How to increase profit per employee up to 59%
Statistics show that in most domestic companies only 25% of the efforts of employees bring results, and the remaining 75% are useless. How to increase labor productivity in your company…

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