Divide and conquer: 4 tips for working with a client in the service business
It happens that a client has worked with you for many years, became a friend and brother, and then turned around and went to competitors. And then another, and more.…

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How to make a superhero out of a worker
Konstantin Lashkevich talks about how to create favorable conditions in the company for professional growth of employees, lists the methods that can be used - from setting global goals to…

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11 Ways to Cut Business Costs
When a business does not have enough money, the owner is looking for ways to increase income. Looks at marketing, advertising, sales, production. And it is right! But "extra money"…

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video

How to make money on hype: 5 “not”

The ability to catch a hype wave has become a trump card in the struggle of brands for the attention of the audience. High-hype advertising is distributed on a viral basis, allowing you to achieve huge coverage without increasing your budget. However, not all attempts to integrate into a popular context are successful. In fact, in order to “shoot”, an advertising campaign must be built on five “not.” Continue reading

How to get a government order without a “shaggy hand”
One of the main reasons stopping entrepreneurs from participating in government tenders is the widespread belief that it is impossible to win a government order without a pullback. It is…

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Seven "mortal sins" of the leader, or How not to sin the big boss
20% of the company's success depends on employees and 80% on the leader. The management style can be different, as well as the tasks of the business itself. But in…

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How to successfully participate in tenders: 5 rules for entrepreneurs
If you have decided, following the current trend today, to expand the market for products you supply or work performed and services provided through participation in tender procedures, then you…

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Risks of transferring employees to individual entrepreneurs and self-employed
We talk about the main risks for an employer company that transfers its employees to self-employed and self-employed, and explain how to protect yourself from possible penalties from the tax…

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