Marketer: instructions for use
The author has been working in the field of marketing for more than a decade. The period has come that is associated with the lack of widespread dissemination of information…

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How to get a valuable employee
Nadezhda Zhivora explains how to attract an effective employee from another company to her: how to identify the “pain points” of a professional, how to formulate the benefits and prospects…

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Who is robbing you and your company right now
Irina Narchemashvili, financial director of ATManagement Group, describes three ways to “leak” money from the company and explains how to prevent employees from robbing themselves and stop stealing from themselves…

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resources

OKR in the company, or Two tools to advance towards ambitious goals

Natalya Gulchevskaya talks about two tools within the company’s management system for key results and goals (OKR) – visualization, progress meetings; shares personal experience of its implementation
At the first meeting to discuss a strategic session, I often hear from leaders: “Yes, we already had such sessions, set goals, were inspired, and then everything slipped back into routine; we achieved something, but most of what we planned was left on paper. Continue reading

How to make a superhero out of a worker
Konstantin Lashkevich talks about how to create favorable conditions in the company for professional growth of employees, lists the methods that can be used - from setting global goals to…

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Employees are “muddled”, or How to develop responsibility among subordinates
Recently, managers have been complaining about their staff: the staff makes a lot of mistakes; employees do not think about the consequences of their actions; Workers perform tasks without preparation…

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Divide and conquer: 4 tips for working with a client in the service business
It happens that a client has worked with you for many years, became a friend and brother, and then turned around and went to competitors. And then another, and more.…

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11 Ways to Cut Business Costs
When a business does not have enough money, the owner is looking for ways to increase income. Looks at marketing, advertising, sales, production. And it is right! But "extra money"…

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