How I sold cookies to the Russian Army, kindergartens and large chain stores
An entrepreneur from Khabarovsk bought a tiny cookie production line. I found a recipe, put together a team and cheerfully got down to business. And after a couple of months…

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How to conclude a contract with a self-employed
How much noise the self-employed reform made! And all due to the fact that from January 1, 2019, law No. 422-FZ entered into force, which introduced a new tax regime…

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Digitalization or death: how Russian retailers fit into the new realities of trade
Venera Shaydullina talks about the digitalization trends of electronic and offline trading, cites the 5 most promising technologies that will have a strong impact on e-commerce in the near future,…

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entire organization

How to prevent a good idea from perishing

Out of 10 business ideas, approximately 7-8 are never realized – these disappointing conclusions are presented in the business press. The root cause of such failures lies in the inability of managers to create such a safe environment where ideas are discussed, tested and developed. Dmitry Trepolsky, Development Director of PR-agency PRonline, tells where good ideas can come from, how to organize a “brainstorming” and why the team’s resistance is inevitable
Where can I get good ideas? Continue reading

How to prevent a good idea from perishing
Out of 10 business ideas, approximately 7-8 are never realized - these disappointing conclusions are presented in the business press. The root cause of such failures lies in the inability…

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An employee asks to increase salary: what to do?
Irina Narchemashvili talks about how to respond to employee requests for higher wages: how to listen to a request and evaluate the contribution of an employee so as not to…

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“No legs - no cartoons”, or How a business refuses to serve 40 million potential customers
Weak, old, and not sufficiently dexterous could not only bring no benefit to the relatives, but they became a burden and a threat. A good solution to the problem was…

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"Business parasites", or How not to kill a business system
The age of the parasite in nature, as a rule, is short-lived. It is introduced into the body, devours it, poisons with its bowel movements, enters into a confrontation with…

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